JAYNA COOKE

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ENTREPRENEUR'S MAGAZINE

"Launching a successful business often means doing things differently, sometimes in ways that DEFY CONVENTIONAL WISDOM. As proof, look no...

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Is It Worth Sharing? Corbett Drummey And The Question That Built Popular Pays

“In 2013, Corbett Drummey left his job at a top advertising agency with $3K in savings. He and co-founder Allan Holmes decided to go ‘all...

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Vacation Recap: Turks & Caicos

With the frigid temperatures in full swing, it is officially vacation season. I recently had the pleasure of heading to Turks & Caicos, w...

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Rocks vs Sand: Lessons on Entrepreneurship with Jamie O'Banion, Co-Founder of Beauty Bioscience

When Jamie O’Banion turned 10 years old, her father, Dr. Terry James, invited her on a business trip to his new skincare lab in Germany. ...

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A Night Out

I am absolutely obsessed with this Self Portrait dress from ShopBop. I couldn’t wait until my husband and I had a date night so I could w...

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Wild Child

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Gold Sweater

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Leather Leggings

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Cyber Monday Gift Guide for the Young Mom

Cyber Monday is here! Which means it’s time to get your online shopping on. I put together a gift guide for the young mother. Click on an...

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Statement Necklace

I’m obsessed with this yellow Roland Mouret skirt. It really is a statement piece to add to any grey/white/or black top. I paired it with...

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Mauve Duster

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Casual & Comfy

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Pink + Ruffles

I am loving adding a pop of color to my winter wardrobe. Trying to get out of my usual pattern of different versions of black, grey, and w...

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The Perfect Black Boot

It is always a tough challenge finding the perfect black bootie for winter. The ones I’m wearing are vintage Chanel, but I rounded up a f...

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Bomber Jacket

As it gets colder and colder, you may find it difficult to stay stylish. There is no need to sacrifice style for functionality, you just ...

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From The Inside Out: Bobbi Brown On Entrepreneurship, Beauty and Health

In 1991, a young makeup artist challenged the overdone style of the time with a more natural look. Her company, Bobbi Brown Cosmetics, so...

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Fewer Trophies, More Mistakes: Flywheel Sports CEO Sarah Robb O’Hagan On The Entrepreneurial Spirit

In 2016, Sarah Robb O’Hagan resigned from a top job at Equinox to answer a question: Why were young employees becoming so afraid of failu...

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Entrepreneurship from a Hospital Bed: How Monica + Andy Changed Retail for Babies

As a new mom, I’ve been wrestling with the challenge of leading a tech startup while raising a daughter. It turns out I’m in good company...

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If You Aren’t SPIN Selling, It’s Time to Start (Part I)

I am not a big reader. I prefer to learn from actions and experiences. However, there is one book I make mandatory for EVENTup’s salespeo...

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You Can’t SPIN Email, But You Can SWIM INC (Part II)

In May, when I recommended the book SPIN Selling, I hinted at a problem: SPIN isn’t made for email. Here in Part II, I’ll deconstruct the...

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